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Employee Engagement for Millennials as a Competitive Edge

By November 7, 2018 No Comments

“Millennials don’t want annual review – they want ongoing conversation,” says Gallup.  What these younger generations want is engagement.  They want ongoing engagement to feel heard, commit to a shared vision and communicate back to the organization on a regular basis.  They crave consistent interaction versus static yearly surveys.  Millennials are more inclined to share feedback and opinions on company culture and their employee experience than any other generation.  CHRO’s can use this new shift of increased employee feedback as a strong source of corporate advantage.

According to Gallup research, a staggering 87% of employees worldwide are not engaged.  What impact does a non-engaged workforce have on an organization?  Many would speculate company culture, drive, productivity and morale.  This study suggests that companies with high engaged workforces outperform their peers by 147% in earnings per share.  Increased productivity in an engaged workforce leads to a competitive edge over industry peers.  A shared vision helps millennials get on board with a corporate strategy which inspires innovation.

“A highly engaged workforce means the difference between a company that outperforms its competitors and one that fails to grow,” according to Gallup.

Thus, engagement becomes a strategic competitive advantage.

 

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